GEICO is one of the most recognizable car insurance companies in the world due to its clever and effective marketing. Regardless of their great marketing, the quality of any insurance provider comes down to their customer experience and the quality of their insurance products. A potential downside for insurance shoppers to consider is that GEICO does not offer insurance agent based customer support, so some customers have reported a negative experience when dealing with support issues. However, the company offers affordable insurance coverage options that make them well worth a look for insurance shoppers. Their high retention rate is evidence that the majority of their customers are happy with their service.